TOKNAV Participates in Geo Business 2023 in London
2023-05-18
From May 17th to 18th, 2023, TOKNAV participated in the GEO Business exhibition in London—our first time at this major global event for the surveying and mapping industry. Notably, GEO Business is a key professional trade show in Europe, enjoying high popularity among both exhibitors and visitors.
A Leading Platform for Geospatial Professionals
The GEO Business exhibition is extremely popular in the UK and nearby regions. Furthermore, it has been a favorite among Chinese exhibitors for many years. Many attendees at the event stated that they would continue developing their regional markets through this influential show.
Connecting the Global Geospatial Community
This event is one of Europe’s most authoritative gatherings for geographic surveying, serving all professionals working with geospatial information. Attendees can not only hear experts discuss the latest industry trends but also explore exhibitions, join professional seminars, and expand their business networks.
Exhibition Scale and Audience
The exhibition covered a total area of 20,000 square meters and hosted 400 exhibitors from various countries, including China, Germany, and the USA.
Professional attendance reached 13,144, with the audience mainly consisting of government buyers and industry professionals. Importantly, the event was open exclusively to trade visitors.
Our Preparation and Outreach
We made thorough preparations for the exhibition. Beforehand, we created high-quality posters and customized invitations for our customers; in addition, we promoted the event extensively on social media. As a result, many interested customers were attracted to visit our stand during the exhibition.
Presenting Our Key Products
At the show, TOKNAV focused on displaying our leading surveying products, including the T20Pro, T20, and T10Pro receivers. Our professional team conducted live demonstrations of these products, and since our products are user-friendly, visitors could try them out directly on-site.
Successful Engagement and Business Results
During the exhibition, we welcomed a steady stream of visitors to our stand. Our overseas sales team answered all their questions in detail, and our strong product performance and practical customer case studies deeply impressed many attendees.
Consequently, numerous industry professionals showed strong interest in cooperating with us on the spot, and several customers even signed contracts directly with our team.
Expanding Global Reach
Overall, this exhibition effectively boosted TOKNAV’s influence and competitiveness in the industry. It not only enhanced our brand image in Europe but also strengthened our global presence, providing strong support for our continued growth on the international stage.